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How is this book different from other books?
Possesses appeal across three important segments of the reading public: business (people and culture), history (lessons learned), and technology (how it transforms the world)
Gives an insider’s perspective of how an entrepreneurial mindset effectively brings a great product to market
Utilizes a unique narrative style and structure to enhance readability
Recounts a real breakthrough technology that transformed an industry rather than generalizing these ideas as done by many academic writers
Descriptively encourages readers to think for themselves and NOT be ‘told what to do’ by technical pundits and marketing theorists
Possesses appeal across three important segments of the reading public: business (people and culture), history (lessons learned), and technology (how it transforms the world)
Gives an insider’s perspective of how an entrepreneurial mindset effectively brings a great product to market
Utilizes a unique narrative style and structure to enhance readability
Recounts a real breakthrough technology that transformed an industry rather than generalizing these ideas as done by many academic writers
Descriptively encourages readers to think for themselves and NOT be ‘told what to do’ by technical pundits and marketing theorists